Utah Video Production-Video Production Salt Lake City

Commercials, Testimonials, Explainer Videos, Web Videos, YouTube, Company Culture, Live Stream, Social webinar, V-blogs, Product, Company Culture, Customer, How to’s, Culture, Story, 1 to 1, Explainer’s

You are here: Home / News

Growing up in Utah

by Leave a Comment

A trip down memory lane!

Video production in Salt Lake City

Salt Lake City Video Production has come a long way since the early 80’s! Back in the day, I was an early BMX’er (Bicycle Motocross.) We would ride our bikes everywhere. Racing was fun, but getting Rad was what it was all about! 

The filming of my first music video

One day we were riding a super dope halfpipe that Vince Adams’ dad had built.

A BYU film student stopped and asked us if he could film us and make a video. Of course we said yes!

Back in those days, there was no digital video, it was all analog. So the camera he was using recorded to a magnetic tape, editing was an extensive time consuming process. Unlike today with digital editing, with linear analog editing,  it had to be done in sequential order, and if you made a mistake, it meant starting over. 

He made an awesome video and layered over Queen’s hit song “Bicycle” in the video for the soundtrack! He invited us over to BYU to watch it. I remember how stoked I was to see myself on the monitor getting RAD!

The 80’s was an epic time for filmmaking in Utah

Two of my all time favorites were:

“Footloose”

Footloose was filmed in Utah County, I remember watching them film the dance scene at the old High Spot Diner on 500 west in Provo Utah. The thing that was amazing is that they shot the scene at night, so when the movie came out and it was shown as a daylight scene after church on Sunday, I was scratching my head trying to figure out how they did that?

“Better off Dead”

Better off Dead featured a young “John Cusak” as a heartbroken suicidal teen. This Salt Lake City Video Production was mainly filmed in and around the Salt Lake City area.

Although it just had average sales at the box office, it has become one of the most popular movies from the 80’s and is a cult classic! It had an epic score of 80’s music with some really great songs. One memorable scene is the ClayMation dream sequence with Van Halen’s “Everybody Wants Some” the other favorite is the recurring Paperboy with the Iconic Quote “ I want my 2 dollars”

Most of the ski footage was filmed at Snowbird Ski Resort. I fondly remember growing up, and skiing at Snowbird, so it was great to see it in the movie! Most of the scenes other than the skiing were filmed in an unincorporated area of Salt Lake County, now the area is the city of Cottonwood Heights.

We have done a lot of filming in this area over the years. Here is a video we created for them featuring City Mayor Mike Weichers, JetBlue founder: David Neeleman and also Post Malone!

I also have very fond memories of riding the totally awesome skatepark Rocky Mountain Surf. It is long since gone, but it was located right off of Fort Union Blvd. At about 2300 east. Right about where Einstein’s Bagels is located now. 

Not Filmed in utah but worth mentioning

I know the movie Rad was not filmed in Utah, but it could have been. I just can’t help bringing it up because it was so great to see it on the big screen! There was nothing more I loved doing than getting “RAD” although the movie was filmed in Canada, the scenery could have easily been filmed in Salt Lake City or many other mountain filled cities in Utah. I could go on and on, but I think I will rap it up here. 

This nostalgic trip down memory lane has been fun! I am sitting here smiling as I reflect on the past and write this post!

If you are searching for video production companies near me,

Levitate Media Group Is a top local Salt Lake City Video Production Company, we provide all Utah video production services, we also travel to film content and love doing what we do! If you are looking to create any digital content, commercials, social media, how to’s client testimonials or anything else we want to help! If you have questions, we have answers! Let’s Talk!

How to Master 2 camera angles with one Camera

by

In video interviews, it is always preferred to have 2 cameras positioned to make editing easier. Many times it is not always possible to set up two good angles. In my years directing interviews, I have had many difficulties in lining up both angles to have optimum framing.

Todays Interviews

Zoomed in Framing of 4K footage rendered at 1080p

As a video director at Levitate, having over a dozen tears experience interviewing thousands of just regular day to day people, you know, business owners, employees, customer testimonials. (Not Professional Actors) \

The biggest challenge is getting the average person to be comfortable in the interview. There are many techniques, such as warming them up, but for me, the biggest thing is to just have a frank conversation with them. People tend to get quite unnatural during the interview process, the lights, multiple cameras, multiple camera operators, it can be quite overwhelming for a person being interviewed that does not have professional acting or commercial experience.

The 90 Degree angle shot

In my experience as a video producer and director, I have always found the 90 degree angle interview frame a bit unsettling, it just looks off to me and feels so unnatural to go from a clip looking just off camera, to almost a profile view in the interviews.

Todays Technology

Professor Joseph Ward wide angle view, shot in 4K and rendered in 1080p

With the advance in technology and today’s 4K cameras, I have found the solution to be quite simple! With one single camera, framed correctly, you can set up your cuts effortlessly with this simple framing technique! The first step is to set up a good looking medium wide frame for the interview, I then position myself right behind the camera. Traditionally, interviews set up to look past the camera right or left frame, you then set up your rule of thirds accordingly. The biggest challenge with this, is often times, I find it very hard to set up two angles that both look great.

Looking Directly at the camera

Does it work? Yes, in my experience looking directly at the camera produces the most natural cinematic interviews. By positioning myself, the director as close to behind the camera as possible. I have found that the persons being interviewed are much more comfortable interacting with me and truly being their authentic selves!

why it works

When the person being interviewed is looking directly at the camera lens, It immediately builds trust and confidence for the viewer, it also conveys authenticity! When I position myself directly behind the camera lens, and engage the person authentically, we can have a normal conversation that ultimately converts into good quality video that not only engages the viewer, but ultimately communicates our desired communication efficiently.

Levitate Media Group

We would love to discuss your project! Click here for an absolutely free consultation!

Liberty Park Salt Lake City, Utah

by

Liberty Park

Liberty Park, Salt Lake City Utah

Liberty Park is one of Salt Lake City’s most popular public parks, serving as a gathering place in the heart of Utah’s capital. With over 80 acres to enjoy, it is Salt Lake City’s second-largest public park, dating back to the 19th century. It was originally established in 1881. My memories date back to 1970, as a small child I remember fishing for catfish in the pond, and also being terrified by the ominous mass of scary trees!  Over the decades since, the park has  become a vibrant hub for recreation, cultural activities, and community events, making it a beloved gathering place for residents and visitors alike. Today, Liberty Park offers a wide range of amenities, including walking and jogging paths, playgrounds, picnic areas, sports facilities, and much more.

History of Liberty Park-Isaac Chase

Isaac Chase Mormon Pioneer Adobe Home

The land that Liberty Park occupies has a rich history that predates its establishment as a public park. Initially, it was part of a large tract owned by Isaac Chase, an early Mormon pioneer, who used the areas abundant agricultural resources for farming and milling. Now Liberty Park features the Chase Home Museum of Utah Folk Arts, located in the historic Isaac Chase House, which celebrates the state’s rich cultural heritage through exhibits and events focused on traditional arts and crafts. The Chase museum is the only state-funded museum in the United States dedicated solely to folk art. It showcases the diverse cultural heritage of Utah’s communities through rotating exhibits of folk and traditional arts, including crafts, music, dance, and stories.

 In 1881, Salt Lake City purchased the land from Brigham Young’s estate to create a public park, naming it “Liberty Park” to reflect American ideals of freedom and democracy. Over the years, the park has maintained its historical character while adapting to the needs of a growing city, providing a unique window into Utah’s pioneer past.  In 1980, Liberty Park was added to the National Register of Historic Places.

Pioneer Day

Although I grew up in Provo, and have fond memories of the 4th of July, with a big parade and amazing fireworks show, I just don’t think it holds a candle to the celebration in Salt Lake City on the 24th of July! Originally a celebration of the Mormon Pioneers, a more modern cast on the celebration circa 2010, is Pie and Beer Day! It has become a culturally significant part of the 24th celebration at Liberty Park! On July 24th the entire neighbourhood surrounding Liberty Park is engulfed with as much as or more than 10,000 visitors celebrating the states birth! You will have a hard time finding a street parking spot as far as 6-8 blocks away.

Tracy Aviary is within Liberty Park

Tracy Aviary, Salt Lake City, Utah

Liberty Park is home to several notable attractions that draw visitors year-round. One of the most popular is the Tracy Aviary, which was  founded by Russell Lord Tracy, a prominent Salt Lake City banker and bird enthusiast who donated his private bird collection to the city in 1938. Upon its 8 acres inside of Liberty Park, the Tracy Aviary houses a diverse collection of birds from around the world and offers educational programs and interactive exhibits. The Tracy Aviary also houses the Chase Mill, the Chase Mill is the oldest commercial building still standing in Utah. The Aviary has conceived this building and uses it primarily as an Events Center. On an interesting note, in the basement of the building is a natural artesian spring, once used as a natural resource for milling and agriculture, it has been preserved but now has to be monitored and pumped to keep the building’s basement from flooding.

Recreational Opportunities

Liberty Park offers many recreational opportunities that cater to all ages and interests. The park’s large, tree-lined paths are perfect for walking, jogging, biking, or rollerblading, and provide a scenic escape from the hustle and bustle of the city. Sports enthusiasts can enjoy the park’s tennis courts, basketball courts, and volleyball nets, while families often gather at the many picnic areas or take advantage of the large grassy fields for a game of frisbee or soccer. The park also includes a seasonal swimming pool and the Liberty Park pond. As a child I still remember the where visitors can rent paddle boats during the warmer months.

Throughout the year, Liberty Park serves as a vital community hub, hosting a variety of events and gatherings that reflect the diverse culture of Salt Lake City. From summer concerts and movie nights to holiday celebrations and art festivals, the park is a center of activity and engagement. It is particularly known for hosting the annual Salt Lake City International Peace Gardens, which celebrate global unity and peace through beautifully landscaped gardens representing different nations. These events foster a strong sense of community and offer a space for people from all walks of life to come together and enjoy shared experiences. As one of Salt Lake City’s oldest and most beloved parks, there have been ongoing efforts to preserve Liberty Park’s natural beauty and historical significance. Recent upgrades have focused on maintaining the park’s historic elements while enhancing its facilities to meet contemporary needs. Plans for the future include further sustainability initiatives, such as improved water conservation efforts and the use of native plants to reduce maintenance. As it continues to evolve, Liberty Park remains a vital part of Salt Lake City’s cultural and natural landscape, promising enjoyment and connection for years to come.

Video Production

Levitate Media Group a local Sale Lake City video production company. We have been creating epic video production in the SLC valley for over a dozen years! Whether covering an Arborist working inside the Tracy Aviary, or documenting the celebration of the 24th, we will continue to provide the community of businesses with excellent video production services! If you are thinking about creating any video content, feel free to get in touch, as alway we are happy to provide a free consultation!

Video Production

by

Video Production Video Production near me Salt Lake City Video Production Utah Video Production

The Power of Local Video Production

Hey, it’s Michael here, and I want to dive deep into something incredibly exciting and massively impactful for your business. What I am talking about is SLC’s local video production scene. In today’s digital age, video content is undeniably king. Whether you’re a small business owner, an influencer, or an aspiring filmmaker, video is the ultimate tool to connect with your audience, share your story, and build your brand. But here’s the kicker—you don’t need to head to Hollywood to create phenomenal video content. You can start right in Salt Lake City! The amount of video production companies in Utah is staggering. With over 300 local video production companies and videographers. You can create compelling, high-quality video content that resonates deeply with your target audience, at a fraction of what you would pay for video production services outside of Utah.. Trust me, leveraging our local talent and resources can be a game-changer for your digital video content strategy.

SLC’s Local Talent, makes a Big Impact

One of the most underrated aspects of local video production here in Salt Lake City, is the incredible talent pool right here in our community. Salt Lake City is brimming with creative minds, from videographers, full professional video production companies, editors, and actors, who are just waiting for an opportunity to showcase their skills. By tapping into our local talent pool, you are not only supporting your community but you can also bring authenticity and relatability to your projects. Our local professionals will bring their unique perspectives and understanding to your video production, which can make your videos more engaging and impactful. When your audience sees familiar faces and places, it creates a connection that’s hard to achieve with generic content. Plus, working with local talent often means more flexibility and a collaborative spirit, which can lead to better and more innovative outcomes. The authenticity that local talent brings can set your content apart in a crowded digital space, making it more relatable and memorable for your audience.

Salt Lake city offers Cost-Effective Solutions

Let’s get real about budgets—creating high-quality video content can be expensive. However, here in Salt Lake City, you can use a local video production company, this is a cost-effective solution, especially when compared to other cities, all this without compromising on quality. When you work with the talent and resources here, you will find competitive rates that can fit within just about any budget. From an aspiring college student to a large video production agency, here in Salt Lake City, Utah You have a plethora of choices of skilled professionals to meet your needs.

Building Stronger Connections

By engaging a local video production company, rather than a company from out of area, you are building connections within your community. You are assisting in sustaining our economy and saving money at the same time! Here is an example of a local company, with BYU’s own Mallory Everton from Studio C launched her career with the infamous Purple Mattress commercial, this video has had almost 200 Million views since it was published! Imagine the return on investment for Purple Mattress! You can realise an amazing return on your investment into your own video production right here locally without the high costs of outsourcing out of state!

video is no good without Authentic Storytelling

By utilizing a local video production company, here in Salt Lake, or across the entire state of Utah. You have unlimited access to a trove of authentic storytellers. Salt Lake has its unique stories, culture, and history. By utilizing local content creators, you can highlight the distinctive features that make your companies, features and benefits uniquely special. Authentic stories have a way of resonating with your viewers because they feel genuine and heartfelt. People love to see their own experiences and surroundings reflected in the content they consume. This authenticity not only engages your audience but also builds trust and loyalty. When viewers see real stories from produced from our own community, they feel a connection that’s hard to achieve with generic, one-size-fits-all content. Moreover, authentic storytelling can differentiate your brand or channel in a crowded market, making it memorable and impactful.

Salt Lake City has an abundance of Local Resources

Never underestimate the power of the resources in video production available right here in Salt Lake City! Our community is filled with amazing locations, from the mountains, to the dessert, we have innovative startups, legendary studios, bustling streets and unique venues. These local spots can add character and depth to your videos, making them visually stunning and memorable. Levitate Media Group has been producing engaging video content almost since the beginning of YouTube! We are a Google 5 Star rated video production company, your satisfaction has always been our #1 priority! If you would like to discuss your video production needs, we offer a free consultation to ensure your video production project goes right!

Video production in slc

by

Video Production in Salt Lake City

Salt Lake City, the Capitol of Utah, is becoming a popular place for video production. With its beautiful landscapes, talented professionals, and modern facilities, it’s a great spot for making videos. From commercials to films, Salt Lake City has a lot to offer for video production.

Salt Lake City has Stunning Locations

Yoshino cherry blossoms in spring, at the the State Capitol, in Salt Lake City Utah

One of the best things about Salt Lake City is its amazing scenery. The city is surrounded by mountains, lakes, and parks, making it perfect for outdoor shoots. Whether you need a snowy mountain, a peaceful lake, or a bustling city street, you can find it all here. These stunning locations add a special touch to any video project.

SLC has many Talented Professionals

Video production professionals in Salt Lake City Utah

Salt Lake City is home to many skilled video production professionals. You can find experienced directors, camera operators, editors, and sound technicians. These experts know how to make high-quality videos and can help bring your vision to life. With their help, you can create videos that look and sound great.

Salt lake has many Modern Facilities
Salt Lake City Video Production Studios

Salt Lake City has many, state-of-the-art studios and equipment for video production. These facilities have everything you need, from green screens to high-tech cameras and professional lighting. Having access to these modern facilities makes it easier to produce professional videos. Plus, there are many rental services like Picturline, Red Finch, and Redman Movies for any special equipment you might need.

Salt Lake City has a very Supportive Community

Salt Lake City has a supportive community for video production. For example, The Utah Filmmakers Association. There are many other local groups and organizations that bring together people who work in the industry. These groups offer networking opportunities, workshops, and resources to help you improve your skills and grow your business. Being part of this community can be very beneficial.

Compared to other big cities, the cost of video production in Salt Lake City is quite affordable. You can find competitive rates for hiring professionals, renting equipment, and using facilities. This makes it a budget-friendly option for both small and large projects. Saving money on production costs means you can invest more in other areas of your project.

To summarize

Salt Lake City is a fantastic place for video production. With its beautiful locations, talented professionals, modern facilities, supportive community, and affordable costs, it offers everything you need to create amazing videos. Whether you are working on a small project or a big film, Salt Lake City has the resources and environment to make your video production successful. Levitate Media Group is a Google 5 star rated company, we can assist you with any size project big or small. Let’s chat and discover the possibilities available for your next video production.

Facebook
YouTube
Pinterest
LinkedIn
LinkedIn
Share
Instagram